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Media Informatics and Interactive Entertainment

Course guidance -Study Dean

picture of Wilfried Schubert
Prof. Dr.-Ing.
Wilfried Schubert
49 3727 58-1281
49 3727 58-1303


picture of Saskia Langhammer
Saskia Langhammer

Objectives of study

The present Bachelor´s programme aims to educate Graduates in Media Technology and Media Management on the one hand as well as the main disciplines of Computer Science on the other.
The goals and content of the Media Informatics and Interactive Entertainment Bachelor´s (BSc) programmes follow the most up-to-date developments in the professional field. With the specialised- and method knowledge graduates gain during their studies, they are able to work professionally, according to their specialisation either:

• in the area of Interactive Media Design
• in the area of Design and animation, in the development of Interactive Media Design or
• in the development of software for Interactive Media , particularly in the digital games industry
• or in the area of complex software systems regarding the management of knowledge and information.

Occupational fields

Informatics Applications

  • Game Developer
  • Developer Content Management Systems
  • Developer Web Content Management Systems
  • Developer Social Network Systems
  • Developer Kiosk Systems
  • Developer City Information Systems
  • Developer eLearning Systems
  • Media Computer Scientist 2.0

Creative Content Design

  • Designer for interactive Media
  • Modeller, Animation Design
  • 3D-Designer, Screen-Designer
  • Post Production
  • Web Designer
  • Technical Artist
  • Art Director
  • Concept Artist
  • Interface- and Usability-Designer
  • Media Author
  • Online Marketer
  • Game Designer
  • Director or Director´s Assistant for video games and Digital Cinema


Creative Content Design

This field of specialization is for all students, who are interested in the content development of interactive media offers. The main focus is put on conception, dramaturgy, design and animation. Creativity and ambition in the area of art design are particularly sought after qualities, and these will be combined with economic competence with regard to production and marketing of the content.


Informatics Applications

In this specialization field the student will achieve a profound training as programmer or software engineer for the media- and entertainment industry. Students gain experience and methodological competence to solve major challenges on data handling, changing software standards and complexity. The main focus is put on Content Management, Game/Object-oriented programming (e.g. Java, C#, C++), Computer graphics and Software Engineering.

Curricular design

Media Informatics and Interactive Entertainment BSc programmes start every winter semester. The standard period of study is 6 semesters and ends with the international academic degree Bachelor of Science (BSc). The first year of study includes especially theoretical and practical development of the necessary subjects
Maths, Physics, Computer Science, Media and Communication Basics as well as foreign languages. Right in the first semester the Bachelor students are prepared and sensitized in an introductory module for the special opportunities and requirements of the two specializations. Besides basic and overview knowledge, modern and high-quality case studies will raise the interest for one of the two specialisations. From the second semester onwards the students
must choose one of the specialisations, Creative Content Design (CCD) or Informatics Applications (IA). Then they have to choose at least 70% of their classes out of this specialisation (see Occupational Fields). Starting with the third semester students will be introduced to the interdisciplinary and practical project work in the module “Field of Learning Science and Economy” (LWW). For three semesters they will work on practical project-assignments in different disciplines and with changing specialist supervisors.
The special “Computer Science” education continues in the third semester with the module “Algorithm and Data Structures” and with data presentations. In the fourth and fifth semester students
will firstly receive theoretical then practical traning, including work group, in Software Engineering. Normally the sixth semester is spent at a company and includes a 12 week work experience module, which brings the study for the Bachelor‘s to a close.